Ahrefs definition. Here’s how to do it: Log into your Google Search Console (GSC) account. Ahrefs definition

 
 Here’s how to do it: Log into your Google Search Console (GSC) accountAhrefs definition  Originally known as growth hacking, Sean intended for the term to mean “

Screaming Frog: Best for. When a domain's DR is higher, more "link juice" is transferred to linked domains. com, then you would need two robots. Link Building: find the strongest backlink opportunities in. It does this by tracking the website’s progress and giving insights on how you need to improve it. Here’s how to do it: 1. It isn’t about repeating keywords. Definition - Ahrefs is an SEO programming suite that contains instruments for external link establishment, catchphrase research, contender investigation, rank following, and site reviews. ·. It runs on a scale from zero to a hundred. Domain authority. ”. URL Rating (UR) is an SEO metric developed by Ahrefs that represents the strength of the page’s backlink profile. In affiliate marketing, two conversions need to take place for you to make money. Market research is a process of gathering, analyzing, and interpreting information about a given market. Domain Rating (DR) is a proprietary SEO metric by Ahrefs. The meta keywords tag has no effect on SEO these days (if you’re optimizing for Google or Bing. So each type of digital content requires you to possess different skills. Go to Site Explorer > Overview > General > and tick the Organic traffic value box: If you have Weekly or Monthly selected in this graph's frequency, you need to click Avg. It represents the strength of the website’s backlink profile on a logarithmic scale from 0 to 100, with the latter being the strongest. Image link building – Find sites that have used your images without proper attribution and ask them for a link. is a software company that develops online SEO tools and free educational materials for marketing professionals. If your writing is non-technical, then an outline that covers the definition, importance of, and role of may be more than enough. It also has the best broken backlink building tools and works with the most search engines. A dofollow link is any link with no “nofollow,” “UGC,” or “sponsored” attribute. After using Ahrefs for 3 years, I can't imagine my work life without it. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. This works best when you want. C ontent format. Ask a friend or colleague to take a look and point out logical loopholes, choppy flow, unclear points, etc. Najważniejszą rzeczą którą robi Ahrefs jest wspieranie swojego software’u świetnymi wpisami poradnikowymi na ich blogu i filmami kanale YouTube. In this guide, you’ll learn: In simple terms, on-page SEO is a set of actions you can take on the page of your website to “persuade” search engines that the page is the best match to a search query. Influencer marketing isn’t always about sales. Ahrefs is a tool mainly for SEO and content professionals. Maile Waite, İçerik Müdürü & SEO, CloudApp. In fact, I’ve been a paying SEMrush customer for over 11 years now: Over that time I’ve seen it evolve from a keyword research tool for PPC to a full-on SEO software suite. The higher the Ahrefs rank, the more authoritative a website is considered to be in terms of its online presence and potential impact on search engine rankings. Ahrefs provides. Use the tactics above to improve your chances of getting that click. See how much traffic your competitors are getting. Here’s how: 1. Academy The best tools and data are worth nothing if you don’t know how to use them. Ahrefs est l’outil numéro un de notre ceinture d’outils SEO depuis de nombreuses années. . Selling the blog. Ahrefs 40 Metrics Backlinks is a metric that refers to the number of external websites linking to a particular webpage. 仪表盘. However, even if your ideal goal is to be able to create any type of digital content, you’ll want to begin by prioritizing. 5:49. If you like it and you want a paid version, Ubersuggest is still WAY more affordable than Ahrefs. SEO writing tools help you improve your content. If a user puts a website into Ahref's Site Explorer, then he can check its UR. 55 lessons · 7 hr 4 min. The generated text combines both the model's learned information and its understanding of the input. It focuses on the meaning behind search queries instead of the traditional keyword matching. Domain Rating (DR) is a metric that shows the strength of a given website’s overall backlink profile. Ubersuggest: Best for Beginners. It’s 100% focused on backlinks. Here’s an example of this from Ahrefs’ homepage, showing our core SEO tools are prominently linked to using internal links. In this guide, you’ll learn:In simple terms, on-page SEO is a set of actions you can take on the page of your website to “persuade” search engines that the page is the best match to a search query. The majority of keyword research tools are bundled in with other features, for example with Ahrefs or Mangools. To do that, Ahrefs crawls the web,. Ahrefs is a web crawler that searches websites and search engines for data and providing you tools you can make use of to: Find out the things people are searching to find using Google and other search engines. Dofollow links can be followed by search engine crawlers and transfer link equity to the linking site, which influences the page rankings. Acesta este bookmark-ul cel mai comun utilizat. Ahrefs Rank (AR) ranks all the websites in our database in order, by the size and quality of their dofollow referring domains — basically, by their DR . Market research is a process of gathering, analyzing, and interpreting information about a given market. Ahrefs: a textbook example of product-led everything. 核心工具. All of the course materials are available to Ahrefs users and a certification exam will be added in the future. Definition of Ahrefs. Semrush. Kamu bisa memilih ingin mendapatkan laporan harian, mingguan, atau bulanan. Create web-based content that will drive traffic. This applies to both organic results and search ads. The Beginner’s Guide. For starters, you need to identify the three Cs of search intent for your target keyword and make sure your content is aligned with that. 加入Ahrefs –我们是. Includes keyword research for YouTube, Amazon, and Bing. This puts Ahrefs above Moz for this feature, especially since Ahrefs can also generate ranking reports the same as Moz. You can utilize Ahrefs to. HARO and journalist requests – Contribute an “expert quote” for their article. In the end, you’ll understand what really reflects your SEO efforts and how. A comprehensive keyword research can be conducted using Ahrefs’ Keyword Explorer. txt files. Here are 4 tips that should help you perfect your pronunciation of 'ahrefs':. 2. Paste the Majestic data into the maj_client tab. Ahrefs Webmaster Tools for finding low-hanging keyword opportunities. Indirect marketing is marketing where you’re not trying to explicitly sell a product or service. This type of magnet involves creating and offering a tool or service to potential customers at no charge. Search Engine Results Pages (SERPs) are the pages that Google and other search engines show in response to a user’s search query. Step 2 – Create content that aligns with search intent. 4. Det viktigaste som Ahrefs gör är att de backar upp sin programvara med fantastiskt användbart innehåll på deras blogg och YouTube-kanal. The higher the Ahrefs rank, the more authoritative a website is considered to be in terms of its online presence and potential impact on search engine rankings. Funktioner för att förbättra din Google Business-profil. The Ahrefs Backlink Checker is the strongest backlink tool, having an extensive link index that can hold large amounts of data. e. That’s why many people use the terms interchangeably. The source domain splits its rating equally amongst the domains it. Do a content audit. Domain Rating is widely used in the SEO community to evaluate link-building opportunities and estimate the website’s authority gained via backlinks. Common on-page actions include optimization. The difference between search engine optimization (SEO) and search engine marketing (SEM) is that SEO focuses on getting traffic from organic search, whereas SEM focuses on getting traffic from organic and paid search. Ahrefs offers live links, index, and high-speed index updates, which Ahrefs considers to be the best. Originally known as growth hacking, Sean intended for the term to mean “. Everyone expects to get something for free on the internet these days. St. How canincrease my Ahrefs traffic?Seo Glossary definition pageAhrefs is a recognized industry leader and has a large customer base, ranging from individual bloggers to large corporations. We use it for everything SEO-related. Lead magnet ideas and examples. Registration and Use of Service. Ahrefsのエンタープライズプランは、チーム全体にお気に入りのSEOツールを提供し、APIとLooker Studioでレポーティングがより簡単にできるため、私たちにとって画期的なものでした。. Ahrefs has been a must-have in my marketing toolkit for many years. Domain rating is an Ahrefs metric that calculates the strength of a website's backlink profile on a scale of 0-100. June 1, 2021 9 min read. Ahrefs’ primary keyword research tool is called Keyword Explorer. Junte-se à Ahrefs - somos um poderoso mas fácil de aprender conjunto de ferramentas SEO, com. ) 🔸 Structured data (schema) checker 🔸 Broken link checker 🔸 Link highlighter 🔸 Redirect tracer 🔸 User-agent switcher 🔸 Country changer for search results 🔸. Find links-building opportunities. That can hurt your rankings. Va conține toate datele necesare pentru a analiza o adresă URL specifică, o subpagină, un subdomeniu sau colectiv întregul prefix al subpaginii. More crawling doesn’t mean you’ll rank better, but if your pages aren’t crawled. Most websites have many keyword rankings because they rank for many search terms across various pages. Written by. Off-page SEO is anything you do outside your website to try to improve its search engine rankings. On-page SEO is anything you can do on the page itself to improve its rankings and visibility. Ahrefs gör det möjligt för oss att effektivisera allt vårt SEO-arbete. Domain rating (DR) is a metric created by the SEO toolset Ahrefs that shows “the strength of a website’s backlink profile compared to the others in the ahrefs database on a 100-point scale”. Giống như Google, Ahrefs có một lượng cơ sở dữ liệu cực kỳ lớn, với lượng thông tin được cập nhật 15- 30 phút/ lần. With Ahrefs' help, we can collect information on inbound links, also known as backlinks, and at the same time measure the parameters and quality of individual links. Ahrefs’ Acronym Generator uses a language model that learns patterns, grammar, and vocabulary from large amounts of text data – then uses that knowledge to generate human-like text based on a given prompt or input. You’re too close to your work for that. If you're looking for a quick and easy way to pull Ahrefs' backlink metrics for up to 200 individual URLs, Batch Analysis is the tool you're looking for. Your seed keywords might be “headphones,” “earbuds,” “earphones,” and “beats. number of backlinks. Ahrefs is one of the tools used by the SEO and Digital Marketing industry. It takes into account geographic, demographic, and psychographic data about past, current,. For example, say that you sell headphones online. 3. SEMrush is one of the most popular SEO tools on the market. Google Keyword Planner is widely regarded as the best source of keyword search volume data, as it comes directly from Google itself. Here are the top reasons why you need them and the tools I use to improve my writing. Ahrefs Webmaster Tools (AWT) is the right tool for the job. David Stein, VP of Content and SEO, Wunderman Thompson. Ahrefs - is one of the SEO tools used in the Search Engine Optimization and digital marketing industry. Google co-founders Sergey Brin and Larry Page designed PageRank in 1997 as part of. If the href attribute is not present, the <a> tag will not be a hyperlink. Ahrefs has been the number one tool in our SEO tool belt for many years. On top of that, you can also use Ahrefs to do keyword research for Google, YouTube, and even Amazon. Ahrefs’ Rank Tracker gives you a tangible metric to make sure you’re improving. Fact 1. Here are the steps: Step 1. Option #2: Buy 6 of them for $8. DR is measured on a logarithmic scale from 0 to 100, with the latter being the strongest. (You can close the dedicated presenter view window. For example, creating quality content ( white hat) and buying backlinks to it (. Whether it's blog posts, articles, product descriptions, or social media captions, the tool can assist in generating compelling paragraphs, saving time and effort for content creators. These five tools are Site Explorer, Content Explorer, Keywords Explorer, Rank Checker, and Site Audit. It predicts how influential a website is for search engine rankings by considering the quality and quantity of backlinks pointing to the website. If your page isn’t ranking where it should, you can always improve it. With its help, you can gather all vital information about backlinks and, at the same time, measure the website parameters and the quality of links. Seo Glossary definition pageHere are 4 tips that should help you perfect your pronunciation of 'ahrefs': Break 'ahrefs' down into sounds : say it out loud and exaggerate the sounds until you can consistently produce them. In short: Ahrefs is a well-known SEO apparatus that individuals use to get higher Google rankings. 网站诊断. Ahrefs is a comprehensive SEO tool that provides powerful features and functionalities for analyzing websites, conducting keyword research, tracking. Meta refresh redirect. Learn how to use Ahrefs' SEO tools and reports to improve SEO and get more organic traffic. It comes from Google’s Search Quality Rater Guidelines —a 168-page document used by human quality raters to assess the quality of Google’s search results. You don't have to be an SEO pro to rank higher and get more traffic. Step 3 – Ensure the keyword has “business potential”. What is Ahrefs used for. Do note that "Each result" means not each specific object of the API response, but the whole response returned for the target domain/URL you request the data for. Ubersuggest has a free version that is useful. 1. You might even be able to steal it. Hidden within the criteria is the “formula” behind how to create evergreen content. Pair that with world-class data and an excellent UI, and it’s no wonder that Ahrefs has established itself a leader in the SEO software space. Making a video is different from writing a blog post. H1 tags improve user experience in the sense that they’re part of a web page’s hierarchical structure. Pages need to be crawlable and indexable to even have a chance at ranking, but many other activities will have minimal impact compared to content and links. Start course. Ahrefs estimates that this is a much easier keyword to rank for. Documentation Requesting Data. But “backlink checker” grossly undersells Ahrefs as a marketing suite. Ahrefs is a powerful SEO tool that provides comprehensive data and analysis to help businesses improve their search engine rankings. Ahrefs is significantly lower. This digital marketing tool provides valuable information about backlinks and SEO. Ahrefs - Herramientas y. Hreflang is an HTML attribute that informs search engines about the multiple versions of a page for different languages or regions. Domain Rating (DR) shows the strength of a website's backlink profile compared to the others in our database on a 100-point scale. Record yourself saying 'ahrefs' in full sentences, then watch yourself and listen. Go to Performance on the side panel. It offers a suite of features such as site exploration, keyword research, backlink analysis, content analysis, and rank tracking, among others. The bigger the number, the stronger a page's link profile is. Ahrefs rank by Backlink referring page is a metric that measures the importance and authority of a website based on the number and quality of backlinks pointing to its pages. Majestic has by far the cheapest paid plans: (Starting at only $50 per month. This is a tough one because both have strengths and weaknesses. e. 网站分析. Step 7. Thorough content is high quality content. 360 marketing campaign. Backlinks refer to the incoming links only. But before you skip to the next step, it’s. Check the “Save as TXT for upload to Google Disavow Tool” box and click “Ok”: You can add comments to annotate each update of. Pitch relevant websites. Overall, when it comes to index size, features, and price, Ahrefs is the best value. ”. Schema markup is code that helps search engines understand the information on a page. Redirect tracer with HTTP Headers. The Simple Guide. Ahrefs, içerik pazarlama araç kitimin İsviçre çakısı gibi. In other words, it tells you why the user chose to type a particular query into the search engine - and what they hoped to achieve with that search. From the basics like rank tracking to the pro-level backlink insights Ahrefs allows us to be more efficient and more effective SEOs. Enter a few keywords, then hit “By pages” in the “Traffic share” section on the left menu. 100. He will get the scores of the homepage alone. Domain Rating is widely used in the SEO community to evaluate link-building opportunities and estimate the website’s authority gained via backlinks. Breadth. It is an important metric used to measure a website's authority and popularity, as having a large number of high-quality external links can positively influence search engine rankings. Use case: research competitors, plan content, conduct keyword research, audit technical website performance, and identify new and existing content opportunity areas. ”. Free Keyword Generator with up to 150 keyword suggestions; Keyword Difficulty Checker with difficulty score and SERP analysis for the top 10 results. Google co-founders Sergey Brin and Larry Page designed PageRank in 1997 as part of. 1. A Ahrefs é usada por marketers das principais empresas do mundo. Backlinks refer to the. When you finalize the list of keywords you want to track, all you have to do is click “Add keywords”. Meta viewport. It's essentially a less granular version of Ahrefs Rank (AR). You should note that Google Keyword Planner groups phrases and words with a similar meaning into one “bucket” and. 55 lessons · 7 hr 4 min. Winner: Tie. The H1 is the most prominent heading on the page, then H2, then H3, etc. Hence, they’ll likely use it more and will be more likely to recommend it to others. So, it makes sense that Ahrefs seems to prioritize these metrics. Des bases comme le suivi du classement aux informations de backlink de niveau professionnel, Ahrefs nous permet d’être des référenceurs plus efficaces et plus efficaces. In the below example, the target URL is ahrefs. e. In the teaser video for Keywords Explorer 2. AHREFS is a very useful tool in performing a better competitive analysis that has the following details like Disavow links, Backlinks, URL Rating, Domain Rating, URL Rating and Referring Domains as seen in the above screenshot. If the href attribute is not present, the <a> tag will not be a hyperlink. The higher the Ahrefs rank, the more authoritative a website is considered to be in terms of its online presence and potential impact on search engine rankings. It is about helping Google and searchers better understand and digest your content. A content audit is a process where you analyse the performance of all content on your site to determine whether it should be left as it is, updated, merged into another page, excluded from the analysis or deleted. İçerik stratejimizi planlamak için Ahrefs verilerini kullanmak, blogumuza yapılan ziyaretleri önceki yıla oranla %200’den fazla artırmamıza yardımcı oldu. Backlinks (same as inbound links) are links to a particular web page or resource from other web pages. What is Dwell Time? Dwell time is the amount of time that passes between clicking one of the search results and heading back to them. Align your content with the “three Cs of search intent”. You can get lucky, but ranking in Google without proper targeting will be. There are several types of branded keywords worth targeting: Underperforming keywords: identify any keywords that rank lower than #1, and see if there’s a way you can create content to help optimize for them. We are a lean, multinational startup that's headquartered in Singapore. An image with more backlinks is considered more authoritative and can improve a website's overall domain rating. It does so by looking at the quantity and quality of other pages linking to it and then assigning a value to it based on those backlinks. You'll be able to mark your mistakes quite easily. . Most Ahrefs users will be familiar with our traffic graphs. In fact, according to the Ahrefs study I mentioned earlier, 99% of all Featured Snippets are from pages that already. The first conversion is the click to the product page. there will also introduce be a “Historic Index”, which will go back to 13th of August from any point in future). However, there are many other tools in the search engine optimization industry that do essentially the same thing as Ahrefs, and sometimes they’re better suited to your individual needs. It’s also about using suppliers, partners, and platforms that align with your morals and values. A keyword ranking is a website’s organic ranking position in the search results for a particular keyword. Ahrefs definition: Live Index – contains all links that were “live” on our last re­crawl;; Fresh Index – links that we’ve seen “live” in the last 3 months (and. The good news is you have a lot of ways to find relevant sites. The toolset offers a generous amount of SEO data and sets an industry standard. 97 on Amazon. The orphan page cannot be accessed from any place on a website but can be visited via an external backlink or direct URL. تعد Ahrefs أداة قوية للغاية لفهم وتتبع. There are two main types of hyperlinks you can add to your website: internal links and external links. They have a huge keyword database with 19. e. 3. While its interface isn't. So for the keywords that perform well for you, you might actually be able to get ahead, secure the snippet for you and benefit from it. Strength, in this case, is the ability (or likelihood) of a given domain to rank high in the SERPs and pass its backlink strength (“link juice”) to other websites. 关键词分析. Depending on the number of high-quality backlinks from unique domains, ahrefs can. Given that title tags are still a small ranking factor, it’s best to include your target keyword in your title tag. If a user consumes more than 5 credits, they become a Casual user and a $20 charge is added. For instance, below is the graph that shows referring domains' progress for Prowly for the last 2 years. Google Search Operators: The Complete List (44 Advanced Operators) By Joshua Hardwick Reviewed by Sam Oh. Some may even argue that with Google’s recent advances in machine learning, alt tags no longer matter. Funktioner. Partial Match: the anchor text has all words in the query, but not as an exact phrase. 4. Hrefs are essential components in establishing the interconnectedness and authority of web pages. Hreflang is an HTML attribute used to specify the language and geographical targeting of a webpage. 5. It’s used by companies. And it’s not a secret the vast majority of SEO tools pull their keyword search volumes from GKP. Since its humble beginnings in 2004, this is where SEO happens. Unless your site is huge, cannibalization issues should be relatively easy to spot during a content audit. Most of these tools work in the same way. Use Ahrefs’ Keywords Explorer. 250. Paste any relevant ones into a keyword research tool like Ahrefs’ Keywords Explorer and choose a keyword ideas report. Monthly database updates. What is a referring domain? Referring domains are domains from which the target website or web page has one or more backlinks. Website owners and SEOs used misleading keywords hoping to trick the search engines about the page relevancy. Salah satu faktor penting dalam menerapkan strategi SEO yaitu menjalankan analisis domain. Both internal and external backlinks links are taken into account when calculating URL Rating. You enter a few broad keywords related to your industry called seed keywords, and the tool kicks back some related keyword ideas. When a domain's DR is higher, more "link juice" is transferred to linked domains. Condenses long documents or text into a brief summary. David Stein, VP du contenu et du référencement,Ahrefs is the most generous tool where project limits and rank tracking are concerned. 随时从您的帐户设置中取消您的套餐。. The short answer is “No. This saves you lots of time looking up what page ranks #1 for that keyword and how much search traffic it gets in total. You can use the inbuilt filters to narrow your search. That is why different SEO tools have different approaches to calculating keyword difficulty. Diese Ergebnisse können nicht von Werbetreibenden gekauft oder beeinflusst werden; sie sind diejenigen, die die Suchmaschine als am relevantesten für die Suchanfrage des Nutzers erachtet. Features Integrations White Label Report Templates. Then go to File > Import > Upload > Choose your Ahrefs. Users and credits are charged according to this usage cycle: At the beginning of a billing month, each user starts as Inactive with their credit usage reset to 0. For example, say that you sell headphones online. Ahrefs pozwala nam na usprawnienie wszystkich naszych wysiłków SEO. The beautiful thing about Ubersuggest is the ability to crawl your site. 7 Technical SEO. Domain Authority is based on data from our Link Explorer web index and uses. What people search (maybe). Outgoing links report with link highlighter and broken link. It runs on a scale from zero to a hundred. Finding evergreen topics is all about staying away from time-sensitive topics and focusing on topics that are searched for consistently on Google. 2 billion keywords in 243 countries. 2. Ahrefs is an all-in-one SEO tool designed to enhance your website’s search engine optimization (SEO). Ahrefs - is one of the SEO tools used in the Search Engine Optimization and digital marketing industry. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. The Image metric can help website owners identify the. We build products that are both meaningful and easy to use, and move fast to give our customers what matters most to them and to stay ahead of the game. However, with most brands now fighting for visibility on organic channels like social and search, we can broaden that definition to how visible your brand is in the market. Many of the most searched terms around “ahrefs” are also. The Image metric in Ahrefs measures the number of backlinks pointing to a website's images. Get a better understanding of your website’s SEO potential with the help of actionable SEO metrics like Search Volume, Keyword Difficulty, and Traffic Value. Search Engine Results Pages Explained. Go through the process for each page by answering the yes/no questions. All Collections Getting Started with Ahrefs Ahrefs Explained How users and credits work How users and credits work Learn all about users, usage levels, and credits. The Step-By-Step Guide. To retrieve data, an HTTP GET request must be sent to the API endpoint (what kind of data to retrieve, the target and the mode of the operation, filters, sorting, etc. Klicka och läs mer. تعتبر أداة Ahrefs واحدة من الأدوات الرائدة في مجال التسويق الرقمي، حيث توفر مجموعة شاملة من الميزات والوظائف التي تساعد المسوقين على تحليل وتحسين أداء مواقعهم على الإنترنت. 9. But there’s so much more to marketing than just advertising. The orphan page cannot be accessed from any place on a website but can be visited via an external backlink or direct URL. In other words, if you have the same or similar content available under different URLs, you can use canonical tags to specify which version is the main one and thus, should be indexed. Search volume refers to the number of times, on average, that users enter a particular search query into a search engine each month. Ahrefsは、私たちのチームが毎日使っている実用的な洞察への扉を開いてくれ. One probable reason could be that Google already gave what people wanted instantly - and there was no need to click on the search results. Live Index - contains all links that were “live” on our last re-crawl;Ahrefs’ approach to inbound marketing showcases the importance of valuable content, SEO optimization, social media presence, lead generation, and exceptional customer support. Whether it's blog posts, articles, product descriptions, or social media captions, the tool can assist in generating compelling paragraphs, saving time and effort for content creators. With Ahrefs you can explore by both terms and phrase match (use phrase match for topics with two words or more), group and export ideas, as well as view a relative metric for “return rate” which indicates whether or not this is a term that the same user will regularly search for. Ahrefs monitors hundreds of millions of keywords in 189 locations, with over 171 million in the US alone. Luckily, Ahrefs displays metrics about each backlink pointing to your site so you can easily see the highest quality among them — and the lowest. In the case of step one —finding keywords with search. 1. Here’s how to use it: 1. On-page SEO (or on-site SEO) is the set of actions you can do on your website directly to help search engines better crawl and understand your pages and connect them to relevant keywords. Ahrefs has a rented colocation data center in Singapore with a rather homogenous infrastructure. Majestic SEO is an SEO software tool that specializes in link analysis. We wrote the blog on SEO — literally. What is Grey Hat SEO? Gray hat SEO is the combination of SEO methods that go along with Google Webmaster Guidelines (white hat SEO) and those that violate them (black hat methods).